+ Olsenboye for JCPenney Nov 6

- 834 days ago by | Uncategorized -

olsenboye

The Olsen twins may have gotten fame via “Full House,” but it’s their impeccable fashion sense that’s bringing home the cash. Mary-Kate and Ashley Olsen are expanding their fashion empire by including a new line for juniors at JCPenney called “Olsenboye,” which will feature casual sportswear and accessories inspired by teen trends from cities around the world. Each new collection will highlight a different city and providing customers with fun, spirited and edgy styles that will constantly change at affordable prices. The fashionista twins already have their successful Elizabeth and James clothing line, as well as their high-end sunglasses company, The Row. A preview collection will be available for a limited time at select JCPenney stores and jcp.com starting November 6, followed by the full launch in February 2010.

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