Many rainy days have put us in a cloudy funk but in California the sun will always come out to play. Here at Newestra our motivation has always came thru music, and today’s push over the fence has a title that sum’s it all up…”Stay Schemin” California! “Stay Schemin”. Rick Ross-Stay Schemin Feat Drake French [...]

MTN Colors USA blasted out this promotional video for the CHOR BOOGIE limited edition can. MTN has been brining the best out of cans for quite some time and I must say the people working behind this really know their presentation. In seconds they had me drawn into its trance for the introduction of this [...]

Imagine a world with no water damage to your cell phone. Accidentally drop that ish in the water and it’s all gravy! Well my friends, introducing Liquipel,  a Nano coating that protects your device from accidental water damage. No case needed, the coating permanently bonds on the molecular level to your device, inside and out. Don’t believe [...]

Boardwalk Empire’s Michael Pitt brings to life the new 2012 Prada Spring/Summer Men’s Ad Campaign. The look is classically inspired with 50′s aesthetics, country clubbin, and more graphic heavy pieces throughout the collection.

I just felt like posting a bunch of dope songs/videos from all over the macro-cosmo that is the world wide web. Let’s start it off with some Moombahton from MUNCHI with “Fuck This”. Munchi – Fuck This (Walmer Convenience Exclusive) http://wp.me/pwTjg-1EB by Munchi Everyone’s talking about this LANA DEL REY song, “Born To Die”, she [...]

Spank Rock. Arguably one of the most innovative and original hip hop acts to come out in a moment, they fuse their playful Baltimore house beats with rhymes that have been making many a head turn since their explosion onto the scene in 2006. The music sits just outside of the usual hip hop boundaries and [...]

What’s up everyone? The team over at NEWESTRA wanted to wish you a Happy Thanksgiving, drop off some random nuggets of awesomeness and beg for you to love us. First up, is the DIPLO remix of the new BLOODY BEETROOTS song, “Church of Noise”. Bloody Beetroots – Church of Noise (dIplo remix) by diplo Next, [...]

Your Monday Eyegasm brings you “8 Hours in Brooklyn” by Next Level Pictures, a killer production company that specializes in documentaries, music videos, TV series & commercials. 8 Hours in Brooklyn is a creative visual eyegasm that slowly takes you to the point of bliss with the compliments of Skream’s “Where you should be”. These [...]

Acapulco Gold put together this end of Summer montage of shreddage. Billy Rohan, Leo Gutman, Dave Willis and friends hit up several gem spots around the streets of NYC. No need to be “very concerned” about these guy’s safety, they seem like they got the city on lock! Enjoy. Acapulco Gold and Friends End of Summer [...]

Todd Lyons and SE Racing brings us a bike that anybody – any size, any age can ride and get busy on! Weather your downtown thrash’n thru traffic or at the strand looking for beautiful babies by the beach, your sure to turn heads in this black mamba of a bike! When we first introduced [...]

Crailtap skates another manni-pad (HA, SIKE!) or I should say Chocolate Skateboards. Check out this latest addition to the “Chunk of Chocolate” video series. Raven, Elijah and The Cheeks hit up Mt Baldy (dam, this spot goes way back!). Better luck next time on the song choice.

One of my favorite bands form down under, STRANGE TALK, has just released their first remix. They electro-fied “Young Blood” by NAKED & FAMOUS, have a listen. Naked & Famous – Young Blood (Strange Talk Remix) Download I’m pretty sure that in order to be in an electro/synthpop band from Australia, you have to be [...]

Take away personal preferences or references to “selling out” and I don’t know anyone who hasn’t enjoyed a party put on by either Diplo, Switch or their violently malevolent offspring Major Lazer. Their choice of tracks is constantly a surprise and very cleverly plays to the home crowds every time, banging out classic anthems or [...]

Quickly becoming a household name in the eyewear world, handcrafted wooden sunglasses manufacturer Shwood presents their latest project to inspire natural creativity. Eric Singer and crew journey into the backwoods of Oregon to build a community hideaway up in the trees in hopes that travelers will find it and add their creative interpretation on it.

Some videos you experience during life and they either stay implanted in your brain or fizzle away into eternity. One of Newestra’s favorite 2 punch combos is that of Kilian Martin and Brett Novak. When I first experienced Brett Novak’s Classic: Kilian Martin – A Skate Escalation , I was floored. Brett Novak has this [...]