Mattel has recently partnered with the famed shoe maker, Christian Louboutin, for a multifaceted program which the shoe designer will server as a year-long godfather to Barbie. He’ll not only rethink her fashion wardrobe, but also her physical attributes and art directing her in different life-like situations. Lucky Barbie…wishing he was my godfather, even just for a day!
“Barbie has a long history of working with various designers and artists who use Barbie as a muse,” said Stephanie Cota, senior vice president of marketing of Barbie brands at Mattel. “It was a natural for Barbie, not only with her fashion heritage, but also because of her passion for shoes. She has a billion shoes and we needed to do something special for her shoe collection.”
Louboutin was very adamant with particular re-designs of his three custom dolls , which are inspired by Nefertiti and Marilyn Monroe.
